Real estate Investment Comparison

Here vs. Landa

Wondering whether Here or Landa is a better investment? We put them both to the test to help you compare and decide where to invest your money.

vs.

Comparison Table
Here
Landa
Minimum Investment
$100
$5
Investment Holding Period
5 years
None
Early Withdrawal Penalties
Not Possible
None
Rent Payouts
Quarterly
Monthly
Avg. Yearly Returns
Unknown
Undisclosed
Accessibility
Star Rating - 0.5
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Star Rating - 0.5
Star Rating - 1Star Rating - 1.5Star Rating - 2Star Rating - 2.5Star Rating - 3Star Rating - 3.5Star Rating - 4Star Rating - 4.5Star Rating - 5
Earning Potential
Star Rating - 0.5
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Star Rating - 0.5
Star Rating - 1Star Rating - 1.5Star Rating - 2Star Rating - 2.5Star Rating - 3Star Rating - 3.5Star Rating - 4Star Rating - 4.5Star Rating - 5
Investment Liquidity
Star Rating - 0.5
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Star Rating - 0.5
Star Rating - 1Star Rating - 1.5Star Rating - 2Star Rating - 2.5Star Rating - 3Star Rating - 3.5Star Rating - 4Star Rating - 4.5Star Rating - 5
Here
Investment Quality Score
1.5
Star Rating - 0.5
Star Rating - 1Star Rating - 1.5Star Rating - 2Star Rating - 2.5Star Rating - 3Star Rating - 3.5Star Rating - 4Star Rating - 4.5Star Rating - 5
Landa
Investment Quality Score
3.5
Star Rating - 0.5
Star Rating - 1Star Rating - 1.5Star Rating - 2Star Rating - 2.5Star Rating - 3Star Rating - 3.5Star Rating - 4Star Rating - 4.5Star Rating - 5
Here

The Bottom Line

Here doesn't publish past investment performance or projections, and doesn't allow users to sell investments. Their beautiful marketing makes it easy to miss that it's quite a risky investment opportunity.

Here Pros:

Easy to Use ✨

Makes it easy to invest in real estate with a well designed platform and low entry costs

Great property options 🏠

Gives investors access to Class A properties.

Beautiful Branding 📜

Marketing materials and product design are top notch

Low Minimum Investment 🔑

Investors can invest as much as they like as long as it's over $100

Here Cons:

Long Lockup Period ✨

Expected investment period is 5 to 7 years, with no opportunity to sell

Investment Tip: Have an exit plan before you make an investment

Lack of financial transparency 💸

Properties lack documentation for due diligence, and properties are sold to investors for more than Here buys them for

Investment Tip: Beware of investments with undisclosed fees and exit options

Unknown returns 📉

Very short track record with complete lack of past investment performance and investment projections

Investment Tip: Compare the return of an investment with alternative options

Slow rent payout 🐌

Only pays rent to investors a few times a year – much less often than other real estate investment options

Investment Tip: Compare cash flow of an investment with alternative options

Landa

The Bottom Line

Landa offers a great customer experience, liquidity, and decent returns, but has a worrisome lack of return projections and historical performance data.

Landa Pros:

Good user experience 📱

Landa's mobile app is easy, intuitive, and delightful.

Low minimums  🔑

Investors can get started from just $5.

Some liquidity ⏩

Landa's secondary marketplace is one of the only in the space, making real liquidity a possibility.

Landa Cons:

Lack of documentation & projection data 📉

It's very difficult to fully understand what you're buying before you buy into a Landa property, and impossible to understand how Landa properties have performed in aggregate.

Investment Tip: Make sure to deeply understand an investment before you make it

Poor diversification options 📍

Most Landa properties are located in a single U.S. state, making investors vulnerable to market swings.

Investment Tip: Always ensure proper diversification across your investment portfolio

All properties are mortgaged 💸

Landa buys properties outright before selling fractions back to their investors. Investors therefore carry the cost of financing the property.

Investment Tip: Keep an eye out for fees that benefit the investment provider rather than the investor

Trading only available during business hours ⌛

You'll have to make trades on Landa's secondary market while you're at work .

Investment Tip: Make sure investment opportunities are flexible to your needs before making them

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Here
Review
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Landa
Review
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